A Character-Based Leadership Manifesto

How do you aspire to lead?

Yesterday I felt a strong urge to clearly articulate what Character-Based Leadership means to me.

As I wrote it I thought of:

  • Leaders that create beautiful symphonies by unleashing the differences and strengths of others.
  • Leader that inspire us all to lead at a higher level.
  • Leadership decisions that make my blood boil.
  • People I am currently serving and people I’ve served.
  • Times I’ve led well, and times I’ve failed.
  • All that I am and all that I hope to be…

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What does FREEDOM mean to You?

Is there a gap between "what is" and "what could be"?

I published this post this summer just before the U.S.A. celebrated Independence Day!  

  • I am republishing now because January is Human Trafficking Awareness Month.  Human Trafficking is modern-day slavery and it is the fastest growing crime in the world.
  •  And January is also the month that we honor the life of Martin Luther King Jr. for all of the work he did to bring freedom to others.

As a U.S. Citizen, I grew up being very proud of:

  • My country – where people came to pursue life, liberty and the pursuit of happiness.
  • My family – who left everything behind in their countries of origin because of oppression and poverty and came to the U.S. to pursue those ideals.

And even prouder of:  My relatives and friends that served to defend the freedom of others.

Moving to the big sandbox we live in now took lots of prayer and courage because many of the freedoms I always cherished don’t exist here.  …But we came believing that we were supposed to seek to understand and to learn.

We weren’t here very long when a neighbor challenged me to consider that Americans don’t have a corner on the market on freedom.  I accepted her challenge and have been listening and experiencing for a little more than two years. And although we don’t have it all figured out yet, this is a bit of what we are learning…

The Epidemic Risk of INconsistency!

For Families, Communities, Organizations and Even Nations...

When we announced our plans to move to a giant sandbox on the other side of the world. I promised to share both the beauty and the struggle of our experiences.

It’s been easier to capture the beauty and share it.

  • Mostly because it’s energy-filled, it bubbles out and I know that people will be encouraged by it.

Sharing the negative side is tougher.

  • Because it’s hard to write about the things that cause frustration and pain without being judgmental.
  • And it’s even harder to write about them without feeling negative and heavy. (And that is not something I want to pass on to anyone.)

The reality is that our lives here are both beautiful and hard.

How Are First Impressions Impacting Your Organization?

A few years ago my husband and I moved to a new city in a new state.

Shortly after our move we began visiting churches. (In all of our other moves we visited one church and kept coming back.)

  • This time we decided that we wanted to know what all of our options were before we joined one.
  • And if we liked some of what we observed we attended more than once.

That decision quickly became a fascinating opportunity to observe towering strengths, glaring weaknesses, powerful vision, synergy or the lack of it – and a whole lot more!

Our observations apply to workplaces too!  

…Which one sounds like your organization?  

Energize Your Leadership (2015)

Last week I received a cartoon by Artell, over social media. The cartoon showed a group of people sitting around a conference table with this caption:

I need your sales forecasts by Monday, your updated client list by Tuesday, your expense reports by Wednesday and your budget plans by Thursday.  And by the way – why aren’t your people making more sales calls?

Immediately I smiled, nodded and found myself transported back in time. I was serving a team that was feeling a lot like that.

  • The number of objectives the team was responsible for and the goals for each objective were increasing.
  • We’d expected that a new database was going to increase our efficiency. And instead it significantly increased our workload.
  • At the same time our volume of customers was rapidly rising and their service expectations were growing.

Like every team under pressure, we had choices:

  1. We could throw our hands up and surrender.
  2. We could make a case for changes to be made to the new database and provide detailed notes to help developers.
  3. We could analyze every part of our current processes and look for opportunities to improve our efficiency.
  4. We could benchmark with our customers and suppliers in an effort to discover solutions we had not considered.

As we weighed those choices, numero uno was quickly dismissed. Failure was NOT an option.

…Then we did everything else on the list.

We called a special meeting so everyone on the team could help to create a detailed list of the processes we used the database for, where data should link that didn’t, how long it took to complete each task and how much time we actually had for those tasks. We recommended solutions. And then we shared our document. And shared it. And shared it again.

At the same time, we took an intentional step back so that we could go forward and began printing lots of documents in advance of our peak times, and used paper, instead of technology. (Gasp!) That decision made us significantly more efficient, more effective and provided better customer service than if we used the database that crawled and didn’t link as it should have.

Then we met with customers and they validated what we already knew. Our current tools were not going to help us meet their evolving needs. So we called one of our vendors and asked if we could come for a tour of their organization, deeply believing that answers existed.  Within a few hours we had an idea to restructure our team in such a way that it would decrease the number of times that each person had to change their focus, which would increase their efficiency and effectiveness, and decrease burnout.

Our restructure was different:

  • It took some time for the team to warm up to the idea.
  • And it sounded nuts to the rest of the organization.

And then the RESULTS started coming in:

  • The team had more focus, less stress and more energy.
  • And they consistently met, and much more, frequently EXCEEDED their goals.

Yes, the team deserved better tools and a higher level of support from the company. However, we could not afford to wait for that to happen so we did what we could, with what we had, right where we were. The decision to seek the wisdom of others and the courage to make a bold change energized each person on our team and our fueled our results.


If you are in the midst of an energy sapping challenge and struggling YOU ARE NOT ALONE!  This struggle is real all over our world.

For the past two years, I’ve been working with 15 Dedicated Authors from different parts of our globe, to create a book that would offer real help and hope to anyone in the midst of those struggles. Last week our new book, Energize Your Leadership was released.

Each author is an experienced corporate professional, working mother and/or a small business owner that has dealt with things like this:

  • The increased use of technology that has you “plugged in” to work more often.
  • Economic changes that increasingly require you to produce more with less.
  • Stress caused by environment, health, and/or personal choices.
  • The struggle to be physically and mentally present and engaged at home while still producing at work.

And each one has survived those energy-depleting seasons and emerged softer, stronger, wiser and more energized. If you are in the midst of an energy-depleting season, don’t let your struggle overwhelm you.

Energize Your Leadership was written for real people that work, that have loved ones, that want to make a difference and have meaningful lives… But sometimes struggle with the pressure to lead, perform and inspire.

At some point, almost every manager will lose their initial enthusiasm, start to feel overwhelmed and become disengaged. Before that happens, get a copy of Energize Your Leadership and learn how to join the ranks of those who avoid this trap. If you’ve already hi the wall, read this book immediately. Help is on the way! Jesse Lyn Stoner
Co-Author of The International Bestseller, Full Steam Ahead!

On Amazon Kindle or Paperback


We’ve chosen to honor your humanity instead of ignoring it or treating it as something seperate from your professional life. 

  • Our stories aren’t written from the clouds, they are written with our feet firmly planted on a very messy and unpredictable earth.

As you read them it will become clear very quickly that we’re not perfect and we don’t have it ALL figured out.

  • We are real people who want to do the best we can in our personal and professional lives.
  • We believe that in order to function at the highest possible level we need to access the wisdom and energy found in embracing our whole selves rather than compartmentalizing our lives.

These stories and lessons are our gift to you. We invite you to walk into our energy- sapping challenges as if they were your own, and share our transformational moments.

  • As you read them, you may be surprised at how familiar they seem.
  • You’ll discover that you are not alone.
  • Your vision and passion will be reignited.
  • And you will be equipped with the tools to energize yourself, others, your workplace and your future.

The power of storytelling comes alive in this collaborative book, Energize Your Leadership. These diverse leadership pros wisely decided to write a book that reached instead of preached. They dug deep into years of personal experiences to offer every leader and future leader the ONE thing they each need: A reflective way to stay energized. Without lecturing or proclaiming there is one best practice, they break through the apathy, that all leaders can intermittently feel, with stories that inspire. Kate Nasser
The People Skills Coach
Energize Your Leadership e book and paperback

On Amazon Kindle or Paperback

Authors:  Susan Mazza, Terri Klass, Barry Smith, Tony Venegrove, Karin Hurt, Alli Polin, Carol Dougherty, Daniel Buhr, Lalita Raman, Dr. Hoda Maalouf, Scott Mabry, LaRae Quy, Jon Mertz, John Thurlbeck, Cynthia Bazin and Chery Gegelman